Most shampoos use heavy silicones that weigh hair down, as well as harsh chemical lathering agents that strip moisture. Whether your hair is dry, damaged, and unruly or flat, dull and lifeless, experience the botanical active solution for your hair at its very best using organic, Certified ToxicFree® shampoos, conditioners, masks and styling products. While conventional sudsing agents contain harmful sodium lauryl sulfates, we use Cocoa Butter Cleansers for mild lather to gently and thoroughly clean the hair with no residue. High performance superfoods in our conditioners strengthen the hair shaft while enhancing elasticity for shiny, stronger, hydrated, more luscious hair.